Our Bread

Bringing our Sourdough Easter babies back for a second year running. These are our seasonal Sourdough Hot Cross Buns and we think they are to die for! They will be available to order from our online bakery very soon, so stay tuned for a launch date as you’ll want to get your hands on these. The golden, […]

After the success of our other Rye loaves, like our Wheat & Rye ‘Labour of Loaf’, we’ve decided to introduce a new loaf into the Good In Bread family; this one is our 100% rye sourdough with a rich and complex flavour profile. Apart from being extremely fragrant with that lovely earthy aroma, this bread […]

We’ve been working on something pretty special for the Christmas season, which we hope you’ll love as much as we do. Our new ‘Winter Wonderbread’ is one of our most unique sourdough loaves, inspired by the traditional German Christmas ‘Stollen’ recipe; made with dried fruits & a subtle blend of festive spices, including cardamom, star anise […]

Gluten-Free loafers look no further; our gluten-free subscription has now gone live, meaning you can still become a subscriber and opt to receive our gluten-conscious loaf each week, instead of our regular ‘Loaf of the week.’  Here’s how: Head over to our online bakery Choose the subscription package you would like Click on the ‘Gluten-Free Subscription’ […]

This season we’re very excited to launch our new sweet potato loaf, ‘The Grateful Bread’ which is a healthy yet full-bodied tasty treat over the festive season. With sweet potato purée adding a richness, this savoury loaf feels indulgent whilst being packed with added fibre, antioxidants and flavour. Enjoyed on its own with a bit of salted butter, […]

We are proud to present our new Overnight Oat Sourdough ‘Hearty Loaf’. Made from soaked overnight oats, this nutritious and decadent loaf is packed with antioxidants and fibres, providing you with even more healthy nourishment to last you through the day. We love it for breakfast as it pairs just as beautifully with butter and […]

Our ‘nutty but nice’ Hazelnut & Cranberry Sourdough Large loaf is the newest member of the Good In Bread family. It is a delightful and surprising twist on our classic White Country ’True Loaf’, and while the white country features a soft, moist and open-textured crumb, its crunchy fruity cousin comes packed with hazelnuts and dried cranberries, giving it […]

One of our darker and denser loaves and the latest addition to the Good In Bread family, the Nordic rye ‘loaf story’ baked in a tin with sunflower seeds and rye flakes takes its roots in Germany, where many enjoy it as a savoury breakfast with sides, such as cheese, cured meats or eggs, but it can of course also […]