Sustainability

From soil to sourdough: discover Wildfarmed regenerative flour that nourishes the planet and your taste buds.

Uncover the shocking truths behind palm oil and soya flour in your bread. These hidden ingredients harm both your health and the planet—here’s why you should rethink your next loaf.

Explore the exciting fusion of food and fashion in today’s culture. Find out why top fashion brands are embracing foodie trends as both industries draw inspiration from each other and confront similar challenges in waste and sustainability. Discover how the food industry is pioneering sustainable practices and transparency.

We’re excited to introduce “The Super Green Edit,” highlighting our top 5 greenest products that showcase our dedication to environmentally friendly practices.

Did you notice? Last week we introduced our home-compostable freezer-friendly slice pouches for your letterbox deliveries. This important step takes us one step closer to being a 100% eco-friendly company. As our loaves are made with 100% organic ingredients, and our deliveries are delivered by zero-emission vehicles, our letterbox packaging, which is now made from compostable […]

Over 24 million slices of bread are wasted every day in the UK! We believe that wasting good bread is a crime. At Good In Bread, we strive to do everything we can to keep bread-waste to a minimum. Of course, there are a lot more ways that we can improve, which is why we’ve […]