Back May 16, 2023

We’re jammin’

Exploring the Rich History of Jam: A Perfect Companion for Sourdough Bread

Welcome, bread enthusiasts and jam aficionados, to a journey through time as we unravel the fascinating history of jam. Today, we invite you to savour the delightful tale behind this delectable spread and discover why it has become the perfect companion for your beloved sourdough bread. So, grab a slice, get comfortable, and let’s dive into the sweet and intriguing world of jam!

The Ancient Origins

Our story begins in the mists of ancient civilizations, where the need to preserve fruits led to the birth of jam. Recognising the fleeting nature of seasonal fruits, resourceful individuals discovered that cooking fruits with honey or sugar created a delicious spread with a longer shelf life. This early form of jam provided both sustenance and enhanced flavour, paving the way for its evolution.

Medieval Traditions and Monastic Influence

Throughout the Middle Ages, monasteries played a crucial role in the preservation of fruits and the development of jam-making techniques. Monks carefully crafted spreads to ensure the availability of fruit flavours during harsh winters. Their dedication to preserving the essence of fruits became a tradition passed down through generations, eventually reaching kitchens far beyond the monastery walls.

The Advent of Sugar

The 17th century brought a significant shift in the history of jam with the introduction of cane sugar from the New World. This newfound ingredient revolutionized the world of preserves, enhancing the taste and consistency of jams. The accessibility of sugar allowed for wider production and consumption, spreading the joy of jam across social classes.

The Domestic Art of Jam-Making 

As time progressed, jam-making transitioned from a monastic practice to a domestic art. Families began crafting their own jams, using locally grown fruits and cherished family recipes. With the advent of canning techniques and improved preservation methods, households were able to enjoy the fruits of their labour throughout the year, savouring the essence of each season.

Commercialisation and Culinary Innovation

With the industrial revolution, jam production transformed into a thriving industry. Commercial enterprises emerged, satisfying the growing demand for jams of various flavours and combinations. As technology advanced, so did the possibilities. New fruit pairings, exotic blends, and innovative recipes enriched the culinary landscape, capturing the imagination of food enthusiasts worldwide.

Jamming Today

In the present day, jam continues to be a beloved and versatile companion for bread lovers. Its vibrant assortment of flavours, from classic strawberry to adventurous blends like fig and balsamic, adds a touch of sweetness and sophistication to our breakfast tables. Whether enjoyed on a warm slice of sourdough bread or used as an ingredient in culinary creations, jam remains a timeless delight that ignites the senses.


As we reflect on the rich history of jam, we appreciate the ingenuity and creativity that have shaped this beloved spread. From ancient civilisations to monastic traditions, from domestic kitchens to modern-day commercialization, jam has evolved into an essential element of our culinary culture. So, the next time you reach for that jar of jam to complement your sourdough bread, remember the centuries of craftsmanship and passion that go into every sweet and tangy bite. Happy jamming!